Jeff Swartz on the next big thing in media

Touching on everything and anything to do with media, advertising, and marketing

VW Rabbit Commercial

s  Volkswagen has brought back the small and affordable Rabbit.  This was most likely brought back due to the high gas prices and the push for smaller more fuel efficient automobiles.

The commercial I am talking about took me a few seconds to understand the creativity in it.  I am talking about the Rabbit commercial were the car are acting like actual rabbits (chased by dogs, jumping in the air, going in tunnels, and matting like crazy).  I thought it was creative, and enjoyed the part with the multi colored car which represents a spotted rabbit.  Very creative.  Give it a look by clicking here.

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July 18, 2006 Posted by | Advertising, Media 2.0, Television | 1 Comment

   

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