Jeff Swartz on the next big thing in media

Touching on everything and anything to do with media, advertising, and marketing

Apple TV…Like a Bad Edibale Apple

At first it looks good, fresh, and tasty.  But once you get it you realize…not so tasty, in fact it might just be rotten to your taste.  Many are saying that the new Apple TV is nothing to marvel at.  It appears that it is not revolutionary enough for people today.

apple tv

March 28, 2007 Posted by | Diverse topics, Media 2.0, Television | Leave a comment

Spring Break Equals Big Bucks for Hot Spots

Thousands of college kids get a week off school every March and travel to exotic locations to escape the stress of classes, poor weather, and same old seen. It’s Spring Break! Many companies with products such as beer, soft drinks, the military, shaving cream, etc… hold promotional events, give away free-bees, and put up advertisements in spring break hot spots like Panama City, FL, South Padre Island, TX, Cancun, Mexico, etc…

The cities themselves make a pretty penny off the flood of young adults. For example, according to The New York Times in Panama City, FL alone “the spring break business was worth $220 million to the town annually. “

south padre island, tx coca-cola beach

Spring Break 2007 South Padre Island, Texas

March 22, 2007 Posted by | Advertising, Diverse topics, Media 2.0, Outdoor, Promotions | Leave a comment