To me, if you can promote your product or service while helping others in need then you have a good promotion. I believe that even if the campaign doesn’t sell more widgets and thing-a-ma-bobs, you had a successful day because of you humanity. Of course it is always nice to turn a profit.
A fantastic story of a successful and benevolent promotion was Hewlett-Packard‘s photo restoration program in New Orleans after Hurricane Katrina. HP teamed up with ABC‘s hit show Extreme Makeover Home Edition and helped Katrina victims restore their photographs which were damaged during the hurricane. HP scanned the water damaged photos and sent them to their employees all over the world to be restored as best they could. For a full article, please, click here. Continue reading
This amazing piece of technology allows you to watch your home television on your laptop and/or cell phone no matter where you are in the world. It’s called Slingbox, and the way it works is that it connects your cell phone or laptop to your home television, DVR, cable box, etc… through the internet. This allows the traveling individual to watch his/her favorite show, local news, sports team, or movie right on his/her laptop or cell phone even if they are in Poland and live in Utah.
Slingbox also allows individuals to pause, rewind, fast-forward, stop, record, and anything else you would be able to do in the comfort of your own home. Their website is quite user friendly and has a fantastic explanatory video at the start of its home page. Please visit it here.