Jeff Swartz on the next big thing in media

Touching on everything and anything to do with media, advertising, and marketing

Nike B-ball Tricks…Classic

The use of everyday sounds turned into music and the art of Stomp has been utilized in multiple commercials, but one that seems to have been remembered by many is Nike‘s basketball tricks commercial.  I personally enjoy when advertisements show case individuals talent in a creative way.  This is simply a fun television ad.

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September 27, 2007 Posted by | Advertising, Media 2.0, Television | Leave a comment

Cellfire in The San Diego Source

Cellfire, a leader in mobile marketing, was recently featured by the Associated Press in the San Diego Source. The video is a good means of understanding what Cellfire actually does, and how it can help you as a consumer, business owner, or environmentalist.

Please click on the link bellow to view video:

cellfire logo

September 12, 2007 Posted by | Advertising, Internet, Media 2.0, Mobile Marketing, Outdoor, Print, Promotions, Television | Leave a comment

Almost 20 Years of “Are You Ready For Some Football!”

Mr. Hank Williams Jr. has been apart of the NFL longer than today’s players. Williams has been asking “Are you ready for some football?” on Monday Night Football with a new, sometimes odd, music video since 1989. The song derived from one of Williams’ original songs called “All My Rowdy Friends Are Coming Over Tonight.”

I will be interested in seeing his new video when Baltimore takes on Cincinnati this season. The video is said to have music sensations such as: Richie Sambora of Bon Jovi, country singer Gretchen Wilson, the Brian Setzer Orchestra, actor/singer/guitar Drake Bell, John Ondrasik of Five for Fighting, drummer Cindy Blackman, and, returning from last year’s band, bassist Bassist Bootsy Collins. For more information about Williams’ roll in the NFL please look at this USA Today article.

Hank Williams Jr’s Monday Night Football with convertible and Dallas Cowboy Cheerleaders

September 6, 2007 Posted by | Diverse topics, Promotions, Television | 1 Comment